BLOOMINGTON, Ind. — Enhanced oversight over the auditing profession and firms’ financial reporting has led to a proliferation of models to predict financial statement fraud. But one of the first forensic models, the M-Score, devised by an Indiana University Kelley School of Business professor in the late 90s, remains accurate and is the most economically viable for investors… Read more »
BLOOMINGTON, Ind. – Before coming to the Indiana University Kelley School of Business in 2002, initially as a lecturer, Ann Bastianelli, spent more than 30 years in advertising and marketing. Campaigns she worked on include many of the classics of American consumer products advertising. They include the “Two Scoops of Raisins” campaign for Kellogg’s Raisin… Read more »
BLOOMINGTON, Ind. – This year’s NFL Championship, best known as the Super Bowl, will again be one of the most watched events. But public interest in live events appears to be declining, even for the “Big Game,” say two marketing professors at the Indiana University Kelley School of Business. “Live sports events are the last… Read more »
Many companies have used the Olympics as an ideal platform for positioning their brand to worldwide audience. However, with the games being held in a nation facing international criticism over human rights and privacy issues, the 2022 Winter Olympics in Beijing Feb. 4-20 will present challenges in marketing and cybersecurity. Kim Saxton, clinical professor of… Read more »
BLOOMINGTON, Ind. – Donald F. Kuratko, a distinguished scholar at the Indiana University Kelley School of Business and executive and academic director of the Johnson Center for Entrepreneurship and Innovation, has received the highest honor presented by the United States Association for Small Business and Entrepreneurship. The award was presented to Kuratko on Jan. 9,… Read more »
BLOOMINGTON, Ind. — After a year off the road, economists and faculty members at the Indiana University Kelley School of Business in November renewed their tradition of presenting an economic forecast for the coming year in person to groups of community and business leaders around the state. Kelley faculty presented their 2022 Business Outlook… Read more »
AUSTIN, Texas – The Association for Information Systems presented Alan R. Dennis, professor of information systems and the John T. Chambers Chair of Internet Systems at the Indiana University Kelley School of Business, with its lifetime achievement award. Dennis received the LEO Award at the Association for Information Systems’ annual International Conference on Information Systems… Read more »
BLOOMINGTON, Ind. – Amid supply chain issues resulting in emptying store shelves, the most common present under the Christmas tree this year may be a gift card, according to a retail expert at the Indiana University Kelley School of Business. “Everything I have read says there’s plenty of demand. I wonder what it’s going to… Read more »
BLOOMINGTON, Ind. – Indiana University, the Department of Economics in the College of Arts and Sciences and the Kelley School of Business rank 24th worldwide and 14th nationally in U.S. News & World Report’s rankings of “Best Global Universities for Economics and Business.” Unlike U.S. News’ other rankings of degree programs, this ranking primarily ranks… Read more »
INDIANAPOLIS, Ind. – Algorithms and analytics are now common used by professional sports, in sales forecasts, lending decisions and by car insurance providers. Managers and other decision makers no longer simply “go with their gut.” But doctors often remain reluctant to introduce such information when making medical decisions for patients. In an article published in… Read more »