BLOOMINGTON, Ind. — Gamification is being widely adopted, engaging consumers to earn points toward a free beverage, employees to be more efficient and online learners studying another language. Although seemingly promising, the success of this online marketing technology doesn’t always lead to successful engagement with a product, service or program. Sometimes, the reason relates to… Read more »
BLOOMINGTON, Ind. — Indiana University Kelley School of Business professor George Ball will testify before the U.S. Senate Special Committee on Aging during the hearing titled “Prescription for Trouble: Drug Safety, Supply Chains, and the Risk to Aging Americans.” The hearing will explore the threats presented by generic drug quality and supply chain issues and… Read more »
BLOOMINGTON, Ind. – More than 100 key strategic and operational executives from companies around the world are coming to Bloomington Sept. 23-25 for the 2025 Global Lean Summit, which is being hosted by the Indiana University Kelley School of Business. The three-day conference will feature nearly 20 speakers from companies such as GE Aerospace, Toyota… Read more »
BLOOMINGTON, Ind. – Indiana University’s Kelley School of Business and its faculty have again been recognized for its research excellence – in marketing, information systems and management and entrepreneurship – by new, objective measures of research activity. In May, Kelley faculty in the Department of Management and Entrepreneurship learned they have maintained their No. 4… Read more »
BLOOMINGTON, Ind. – According to the basics of crisis communications theory, disaster relief organizations should always speak with “one voice.” As demonstrated through recent events such as the Los Angeles wildfires, information these organizations provide through social media can be vital to saving lives and protecting property. But while this approach usually is true during… Read more »
BLOOMINGTON, Ind. – Brad Wheeler, a Kelley School of Business professor since 1996, who also played key administrative roles at Indiana University for nearly two decades, recently was honored with two awards for the practical impacts of his work. In December, Wheeler, IU Rudy Professor and Sungkyunkwan Professor of Information Systems, received the AIS Impact… Read more »
BLOOMINGTON, Ind. — The Indiana University Kelley School of Business and its Master of Science in Information Systems program is presenting a case competition featuring top talent from universities worldwide. The AI in Business Global Case Competition kicks off on Aug 24 — the application deadline. The case for the first round of competition –… Read more »
BLOOMINGTON, Ind. – The International Energy Agency reports that battery storage was the fastest growing technology in the power sector in 2023. Many storage projects involve large lithium-ion batteries that can absorb excess renewable energy from the power grid and redirect it back to the grid, lessening reliance on fossil fuels. But what’s the best… Read more »
BLOOMINGTON, Ind. – Sagar Samtani, assistant professor of operations and decision technologies at the Indiana University Kelley School of Business, is the school’s first recipient of a prestigious CAREER Award from the National Science Foundation. The Faculty Early Career Development (CAREER) Program is one of the National Science Foundation‘s most prestigious awards in support of early-career… Read more »
BLOOMINGTON, Ind. – In the classic Disney film “Beauty and the Beast,” Lumière, the candelabra character, famously sings with Mrs. Potts, a tea pot, “Be our guest, be our guest. Put our service to the test. Tie your napkin round your neck, Cherie, and we provide the rest.” When the 1991 Oscar-nominated song co-written by… Read more »